Personal Branding Session With Michelle & Craig Perra
It’s really a special day when I get to photograph a Personal Branding session for a local small business. As a small business owner in the Sacramento region myself I understand how important it is to have quality eye catching images that your potential clients will gravitate to. A good professional headshot could be the deciding factor for if a potential client chooses you for the service you provide. When Michelle and Craig Perra contacted me through my website about updating their professional headshots for their website. This couple of Jersey transplants and College Sweethearts knew they needed to update their Professional headshots and expand their brand by showcasing their brand with lifestyle images…and we ended up having ourselves a little Couples photo session too! Couldn't help myself!
The Perra’s moved from the east coast to the Sacramento region and have loved being living in our state’s capitol ever since! My HMUA team and I had so much getting to know Michelle and Craig. Heather Grabin gave both Michelle and Craig amazing hair and Sara Garcia gave Michelle a gorgeous makeup look for our fun filled day of Personal Branding.
We started by getting some professional headshots with Craig and Michelle in several looks. We wanted to get several looks with Craig since he is the customer facing partner of their company. One for more professional types of public speaking events, one for a classic professional headshot, and one that is a bit more casual and authentic to Craig’s personality. Michelle didn’t have many images of her on their site and they knew it was much overdo! In addition to these studio headshots we got some lifestyle images. Those are images I suggest in Personal Branding Packages that give your customers a look into what your type of service will look like. It’s a glimpse into the kind of people you are and will ultimately help form your customers decision on if they will choose you over anyone else. When we headed to a local coffee shop in Sacramento we got a few more lifestyle and casual headshots to finish off the day.
We had an absolute blast working together and I really loved all the images that we created this day. To think Craig and especially Michelle said over and over that they weren’t photogenic…I definitely think this pictures would prove that belief wrong! these two have been amazing clients and I am so happy to have been a part of their Personal Branding Update here in Sacramento!
I’m booking for Spring 2023 if you want in on my calendar!
Spread your kindness,
LMCP